Surga Central Launches Automatic Enquirer Profiling: Say Goodbye to Manual Categorising

Monday 28 October 2024

Surga Central is excited to announce the launch of our latest feature: Automatic Enquiry Profiling. This powerful addition automatically categorises your listing enquirers, whether they're captured automatically or entered manually. It’s a game-changer for commercial real estate agents, eliminating the need for manual data sorting and giving you more time to focus on closing deals.

How It Works 🛠️

Imagine you’re handling an industrial sales listing—an $8 million tenanted investment. With our new feature, you can load profile categories like "Investor," "Industrial," and "$5-10m" directly to your listings. The Surga CRM will then automatically categorise incoming enquiries under these profiles. This automation ensures you can easily target the same group of prospects for similar campaigns in the future—a smart strategy for hitting the right audience every time.

Streamline Your Workflow 💼

Automatic Enquirer Profiling seamlessly integrates with other Surga CRM features, including automatic enquiry capture from email marketing campaigns and portals like realcommercial.com.au, Commercial Real Estate Australia and Development Ready as well as your own website.

Paired with our 2023 launch of Automatic Enquiry Response, these features create a winning combination for your agency. Now, you can receive, respond to, and profile enquiries—all without lifting a finger.

The Future of Real Estate Tech 🌐

With AI and digital automation becoming integral to daily operations, Surga Central is committed to continually developing more automatic features and AI integrations. Our new Automatic Enquirer Profiling is just the beginning of what's possible when technology meets commercial real estate.

Stay ahead of the competition by letting Surga Central do the heavy lifting for you. The future is automated, and with Surga, you’re always one step ahead.


For more information, contact us at sales@surgacentral.com for a demonstration. 📧